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29 January 2010 ~ Comments Off

American Apparel Canvases the Globe for the World’s Best Butt

Yep. Seriously. But really what else can you expect from the company that brought us the lace unitard?

Here are the official contest rules.

We’re looking for a brand new bum (the best in the world!) to be the new “face” for our always expanding intimates and briefs lines. The winners will be flown to LA, photographed and featured online. Send in a close-up photo of your backside wearing American Apparel panties, bodysuits or briefs for consideration and vote for your personal favorites.

You must be 18 years of age or older to enter. Submit your photo(s) between January 28, 2010, and February 21, 2010. Two winners – selected by American Apparel judges – will be eligible to be our next butt model. The top ten contestants, as voted on by the public, will receive a grab bag of American Apparel items valued at $300.

Seriously only $300 for the world’s best butt? Seems a little low to me…Also, I didn’t know that the world’s best butt had to belong to a white wannabe hipster…who made that rule? And if there is no rule how come all the top rated butts on here are white wannabe hipster butts? Oh right. American Apparel. My bad.

Not the top rated butts, but our favorites none the less…

Do you think she regrets this photo?

I know I know it looks like she’s just throwing up in a trash can, but that’s not what this picture’s about. It’s about the butt. Obviously.

This doesn’t even need an explanation.

Visit the American Apparel website for more details and to begin your new career as a butt critic.

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